JOHANNESBURG- Google has shown its support on this International Women's Day by committing R15.3 million to support African women entrepreneurs, as well as initiatives to bring attention to them.
JOHANNESBURG- Google has shown its support on this International Women's Day by committing R15.3 million to support African women entrepreneurs, as well as initiatives to bring attention to them.
In a statement by Google on Tuesday, Mojolaoluwa Aderemi-Makinde, head of brand and reputation at Google Africa, said: “Research shows that 58% of small and medium-sized business entrepreneurs in Africa are women. Despite this, women-run businesses show, on average, 34% lower profits than those run by their male counterparts. They are also less likely to receive funding and investment.
The initiative has allowed a number of women entrepreneurs across the continent to share their stories and ideas.