Influencer-marketing platform Grin lays off staffers across marketing, engineering, and more teams: 'Unfair and unexpected'
The layoffs affected staffers across Grin's marketing, engineering, and more teams.marketing platform
used by brands to run sponsored campaigns with influencers on social media, is the latest creator-economy startup to lay off employees. On Tuesday, the company laid off a number of staffers across its marketing, engineering, and other teams, according to multiple people close to the company.This is the company's second round of layoffs in recent months. In November, a spokesperson for Grin confirmed the company had laid off 60 staffers. Those November layoffs, which affected about 13% of its staff, mostly impacted staffers in Grin's sales department, the spokesperson said at the time.
Three former Grin staffers laid off on Tuesday, who spoke with Insider on the condition of anonymity to protect career prospects, said they were logged out of both Slack and email on Tuesday.
"There was a memo sent on Slack, but halfway into reading it, my Slack account got deactivated, which is when I knew I was going to be a part of it," the first former staffer said."All departments were impacted, from individual contributors, managers, and directors. But the sales team took a really brutal hit.""I do feel hurt by the cuts," the third former staffer said.
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