Trans Retail Indonesia is teaming up with e-commerce unicorn Bukalapak and Singapore-based venture capital firm Growtheum Capital Partners to launch an online grocery platform, Allofresh
... [+], is teaming up with e-commerce unicorn Bukalapak and Singapore-based venture capital firm Growtheum Capital Partners to launch an online grocery platform, Allofresh.
Details about ownership of Allofresh were not disclosed. The partners in the joint venture said Allofresh will have initial funding of 1 trillion rupiah . The platform will offer more than 150,000 items from around 10,000 suppliers with delivery options across Indonesia. Tanjung, chairman of CT Corp., said in a statement the joint venture will cater to the change in consumption patterns and the need to provide an “omnichannel” offline-and-online experience.
“By partnering with a technology player with a deep understanding of online user behavior and a financial investor that knows the market intimately, we are optimistic about the future together, especially as bigger chunks of the market move online over the coming decade,” Tanjung said.
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