As Founder and CEO of Rainbow Group, the Italian animation mogul is expanding into live-action, teaming with Netflix to spin off his “Winx Club” global phenomenon. Iginio Straffi was recognized as part of 2018's Variety500 presented by verizondigital
A former illustrator and comic-book writer, Straffi is the creator of the “Winx Club” franchise, six trendy fairies who have bewitched tween girls in more than 130 countries and generated billions in both on TV and in books.
In 2018, his Rainbow Group, which he founded in 1995 and which counts Viacom as a minority stakeholder, inked a major deal with Netflix to adapt the “Winx” franchise as a live-action YA series that will have the popular fairies turn into real teenagers.
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