Victoria Beckham has launched a new lip balm and already beauty editors are going wild for it. Here's our honest review of the Posh Balm. Read more on Grazia.
Sephora has reported a 440% increase in its own-brand lip balm, while Space NK has seen searches for ‘lip treatment’ multiple by 238%. And over on TikTok #TintedLipBalms has clocked up over 70 millions views and made the
The story of Posh Balm goes that Victoria Beckham wanted to create a lip product for those moments when you just don’t have time to think about putting on lipstick. Hard relate. The result? A velvety soft formula with a pigment that is almost imperceptible, save for the sheerest hint of colour. The Posh Balm is the sort of product that you could easily wear to the office and the gym – a true hardworking hybrid.
Available in four shades – Glace, an everyday clear balm; Fleur, a sheer rose pink; Colette, a tinted poppy red and Cassis, a subtle blackberry – there’s also some clever pH technology at play, which works to enhance the natural colour of your lips.
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