The 45mm watch is inspired by artwork the British fashion designer created to mark the duo's partnership in 2020.
The watch is nothing if not striking. It sports a 45mm satin-polished case with an eye-catching orange crown, lug and strap. Its primary design element, however, is a bonkers titanium hexagonal mesh that mirrors tiny honeycombs, which you’ll spot on the watch’s case, open-worked dial, case back and strap.“Samuel Ross’s 360-degree approach is unique and intelligent, incorporating the watch, packaging, communication and visual identity,” Hublot CEO Richard Guadalupe said in a statement.
Indeed, fans of Ross’s high-end streetwear designs will easily connect the watch’s use of geometry with his techy apparel and accessories. The example’s color choice, however, is something of a departure from the designer’s clothing, which relies primarily on a darker color palette. In this case, the bright hue—which is also featured in the original artwork—represents energy and optimism.
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