How to use the Census Bureau’s data to drive business growth and job creation

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How to use the Census Bureau’s data to drive business growth and job creation
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Opening a business? Let Census Bureau stats guide the process. Story from uscensusbureau

, allows business owners and analysts to explore local statistics — ranging from consumer spending to new building permits — so they can identify new office locations, stock shelves and more.The availability of census statistics to private businesses is just one of the benefits of the 2020 Census, which aims to count everyone who lives in the United States.

Take the restaurant owner in Albuquerque, New Mexico, who several years ago was debating whether to add drive-thru windows to his restaurants. “It’s the highest [percentage] in the nation,” Hait said. Bottom line is that the restaurant owner was losing potential business without a drive-thru option for customers.

The state of Maryland, for example, was considering raising taxes on cigarettes. The state turned to census statistics to identify businesses that sold the most cigarettes within its borders and would be most affected by a cigarette tax hike.“Using that data, they decided not to raise the cigarette tax at that time because they were concerned about how it might impact these mom-and-pop convenience stores,” Hait said.

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