Turn travel into your fulltime job: a group of women travel experts and digital nomads tell how.
, a for-purpose company of affirmation-filled goods. After spending over 1,400 hours in learning and facilitating personal development, coaching and reigniting her inner creativity, Sutherland created a company that inspires women to step into their own power by building confidence, clarity, and creativity.
InStyle, Huffington Post, Forbes, Fast Company, American Express OPEN Forum, Thrive Global, Brit + CO, Travel NoireThe Creative Empire, I Love Success, No Philter with Phil Pallen, and more.Branch out with different products and services that have different access levels and price points. This allows you to touch your audience in multiple ways, some of which will naturally overlap. For example, my best-seller is my guided affirmation journal.
For example, I hosted a retreat in Cartagena, Colombia for service-based businesses, content creators and influencers to learn more about content marketing. I also look for travel opportunities for me to learn. I was just in Los Angeles to meet my business coach and mastermind for a business retreat. Building travel into my personal brand is all about looking for online communities to join, then connecting with them in-person.
You need to find online and offline communities to connect with and find travel opportunities to grow your brand—and social media is a great place to start. My top three platforms are Facebook, Instagram and LinkedIn. I search hashtags, location geo-tags and connect with people on LinkedIn who are also traveling for work, so I can find similar opportunities.
The more I've shared about travel on social media, relating back to connecting with communities online and off, work or masterminds, the more travel opportunities come up. I shared that I've spoken in various countries around the world, which has opened doors for others to approach me to speak in their countries—and that's a travel AND work opportunity.
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