Pippa Hudson speaks to creator, founder, and director of IFW Business, Nkano Senyolo, on the rise of SA fashion and how they aim to improve upon this.
Local South African designer fashion is on the rise and, oddly enough, the COVID-19 pandemic could very well be a contributing factor for this.
Consequently, most went digital and the reliance on analogue or traditional ways of running a business became an outdated notion that had little-to-no sustainability. This makes sense due to the fact that lockdown has dampened the necessity to go shopping in person and increased the amount of online shopping.
This is a beautiful thing to see because, as Senyolo notes, South Africa, its history and its culture has the potential to give the world something it hasn't really experienced as yet which we can see with the rise of the likes of Rich Mnisi and Thebe Magugu
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