How Lisa Su built AMD into a chip powerhouse

Lisa Su News

How Lisa Su built AMD into a chip powerhouse
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By all metrics, chip maker AMD - now worth more than twice Intel - has improved massively from where it was when Lisa Su took the job.

CEO Lisa Su has spent most of her decade in the top job at the chip maker keeping a tight rein on expectations.

By all metrics, AMD has improved massively from where it was when she took the job. Under her predecessor, Rory Read, quarterly earnings conference calls focused on cost cutting to keep the company afloat. Now that is a major topic for struggling Intel, which earlier this week ousted CEO Pat Gelsinger.AMD has a market capitalisation of almost US$220-billion, more than twice the value of Intel. Ten years ago, AMD had annual revenue of $5.5-billion.

Nvidia’s growth makes even AMD’s gains pale by comparison, as does the attention it’s getting from investors. Nvidia’s data centre business alone is on track to pull in more revenue than total sales at AMD and Intel combined this year. It’ll become by far the biggest chip maker and is already the most valuable company in the world.

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