How I Shop: Who What Wear Editor in Chief Kat Collings

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How I Shop: Who What Wear Editor in Chief Kat Collings
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You're going to want to take notes on vintage shopping from WhoWhatWear's Kat Collings:

"Working in an industry where you get sent a lot of stuff, it can be hard to know what your real style is."Author:Dhani MauPublish date:Apr 24, 2020We all buy clothes, but no two people shop the same. It can be a social experience, and a deeply personal one; at times, it can be impulsive and entertaining, at others, purpose-driven, a chore.

But instead of living and dying by the trends WWW so aptly calls out, Collings has her own distinct way of dressing, mixing buzzy new labels with rare vintage finds and putting her own spin on the many pieces she's gifted or borrows for fashion weeks. Still, she admits she's still figuring out what her "real" style is, separate from her work and the gifting and pressure to dress up for photographers that can so often influence it.

Working in fashion has sped up my perception of the trend cycle just because it's our job to spot trends early, track them closely, cover them at all these different levels of their trend cycle, and I think I get tired of trends faster, which is a shame but it makes me weary of buying into trends even though I totally still do that.

With attending events in the evening, I can sometimes pop back home and refresh. Sometimes at the events I go straight to, I feel like I look a little too much like the working girl and a lot of times in LA, with the fashion industry being a bit different than it is in New York, it's a mix of influencers and other people in the fashion industry and they've prepared a bit better.

Some of my favorite brands, I love Peter Do. There are some Australian brands I'm really loving, like Christopher Esber, Albus Lumen. I love Rejina Pyo. I love Ellery. Brands like Proenza Schouler have always been very close to my core aesthetic. I also discover a lot of new labels on Instagram. My three most recent were this brand called Panconesi. I also love Foster Studios and Les Miller jewelry. There's so many emerging brands that I just catalog relentlessly in my folders.

[With buying vintage online,] there's always inherently mistakes that happen so you just have to be mentally prepared that something might not be exactly what you wanted. I would say know your brands, because once you know vintage brands that you love you can get really familiar with the sizing. If you think there may be a little red flag about it and you're like 'oh but that part in that photo, it looked a little weird,' it probably is weird.

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