DJ Umami currently serves as the Giants’ resident DJ, embedded into the experience of watching a game at Oracle Park.
San Francisco Giants DJ Umami, Ieanna Cruz, plays tunes before the their MLB game at Oracle Park in San Francisco, Calif., on Monday, May 13, 2024. Oracle Park, like any ballpark, features its share of old-school sonic sensibilities. There’s “Bye-Bye Baby” after home runs, “Take Me Out to The Ball Game” during the seventh-inning stretch and Steve Hogan on the organ during day games. They’re traditional. They’re familiar. They’re nostalgic.
“She mixes it up and has that flavor — the San Francisco flavor,” said LaMonte Wade Jr. “She definitely gets the fans involved and gets them hyped up, but also gets the players excited to play as well during batting practice, getting us in a good mood.” “The Bay Area is known for its energy,” said friend and mentor Paolo Bello, otherwise known as DJ Cutso. “It’s known for being hyphy. It’s known for its DJ culture. Who better to have out there than someone like Umami?”
With her stage name in tow, Cruz began becoming a prominent name in the Bay’s music scene. Soon after her debut, Cruz became part of The Peaches Crew, an all-female Bay Area DJ collective, and regularly performed at Skylark in San Francisco. In 2012, Cruz began occasionally gigging for the Warriors. The Giants have brought out DJ Umami for pregame all weekend. The speakers are oriented directly into the clubhouse, which can’t be intentional. You could say there are…vibes.Added Bello: “She’s a very soulful woman, but she can also be very rough and tumble and hyphy. That’s what people love about her.”Cruz grew up familiar with existing in male-centric spaces.
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