BMW’s new M Hybrid V8 recently made its debut at Daytona. Both the car and the boots on the mechanics featured some subtle but significant reflections of the marque’s legendary past .
The German manufacturer, which has competed in almost all forms of motorsport from World Rallying to Formula One, makes a long-awaited return to the top flight of sports prototype racing this year in the IMSA SportsCar Championship.
The car is designed to IMSA’s new Grand Touring Prototype class regulations and speaking at the car’s full livery launch last September, IMSA president John Doohan said: “[GTP] opened up the opportunity for design and styling to allow the brand to do more. But it’s not just the car that has been given the design treatment – because PUMA, as long-term licensing and team partner of BMW M Motorsport, designed a footwear line that look the part too, with a radical new design that copies the same styling cues as the car.
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