Denis Frison's latest effort was inspired by the Fiat chairman and style icon.
is based on a much-shared photo of Agnelli observing a match at Turin’s football stadium in which he wears a beige-colored Prince of Wales tweed jacket with a Brooks Brothers shirt, wool tie, tan trousers and hiking boots. The photo has long served as an inspiration to Frison, who considers Agnelli something of a muse .“It’s inspired by Italian gentlemen from the ‘70s and ‘80s. And Gianni Agnelli was the best testament of that era.
So, when Frison was introduced to the owners of Italian fabric mill Tollegno 1900, he leaped at the chance to revive one of Agnelli’s most revered looks. Using the photo as a model, Frison partnered with the 121-year-old mill to produce an exclusive fabric in the same large-scale pattern and beige-and-white tones as Agnelli’s favorite.
The exclusive fabric is also available for bespoke commissions, which afford the opportunity to deviate from its source material. Under those conditions, Frison is partial toward using it to make a double-breasted jacket, or his label’s more casual hunting jacket. Whether the fabric is used to make a faithful Avvocato jacket or something custom, it’s worth asking why we’re still talking about Agnelli’s style all these years later.
“Let’s put it this way,” says Frison. “It’s like a blue flannel suit or a Ferrari from 1970—you never get bored, and they never get old. It’s something that you always pursue, and that you always want in your wardrobe or in your garage. Gianni Agnelli is the exact expression of that Italian elegance.”
Frison can’t help you score that vintage Ferrari—but he can supply you with the closest thing to raiding L’Avvocato’s wardrobe.
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