While the Hollywood star has enjoyed success with her company Goop, Holly's own wellness and lifestyle brand Wylde Moon has just £1,885 in reserves - almost three years after it was set up.
Listen to The Trial: The Holly Willoughby Plot wherever you get your podcasts Holly Willoughby appears to be struggling to become the 'new Gwyneth Paltrow '.
Holly, who used to present ITV's This Morning with Phillip Schofield, is prominent in the firm's online marketing, posing on the website. The site contains beauty and style advice and a section on spirituality where readers are advised on crystals, healing and auras. She thanked the police and her legal team who brought obsessive stalker Gavin Plumb to justice last month, before he was given a life sentence behind bars with a minimum term of 15 years.
Holly, 43, who was acclaimed by police for her courage, said: 'As women we should not be made to feel unsafe going about our daily lives and in our own homes. Plumb, 37, claimed he wasn't physically capable of abducting the former This Morning presenter, had no one qualified to drive to her London home, and that vile conversations he had with 'like-minded' people in dark recesses of the internet were 'just online chat'.
Former security guard Gavin Plumb was jailed for life last month, with a minimum term of 15 years, after being found guilty of plotting to kidnap, rape and murder the TV star The defendant, who weighed up to 30 stone and adopted the user name Big Bear to chat to others about his plot online, appeared to formulate his fantasy as early as 2011 - googling the phrase 'how to meet people who plan to kidnap celebs'.
He also spoke with another associate about buying realistic-looking air weapons 'from pistols to sniper rifles'.
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