These are the high-fashion brands swearing off exotic skins
California-based indie shoe brand Freda Salvador, which retails in Canada at Holt Renfrew, has been offering croc-effect loafers, boots and slides since its founding in 2013, eschewing the real thing altogether.
“We never got into using actual exotic crocodile skin for several reasons,” says the brand’s co-founder Megan Papay. “The main reason is the embossed croc alternatives look so real it’s hard to tell the difference, so why would we ethically choose to do that? We made a point to use tanneries in Italy that are incredible at making calf skin look exactly like snake, lizard or crocodile, from the colour to the raised scales.
Of late, mock croc has been given prominent placement on sites like Farfetch and Net-a-Porter, whose offerings range from Stella McCartney shoulder bags to Chloé boots to Staud totes, and has also been dominating the street style scene. Hudson’s Bay, which carries croc-effect pieces by brands like By Far and Rejina Pyo, has also clearly taken notice of the trend.
“Animal prints have been exploding all over the runways and at Hudson’s Bay for the past few seasons,” says Tyler Franch, the retailer’s fashion director. “I love that the newest form of the trend comes to us in mock croc! It’s the easiest way to inject some affordable luxury into your look.”
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