Plenty of people moving into Texas have never heard of H-E-B, making the Super Bowl audience a target for the grocer. Watch its Super Bowl ad teaser.
, but the ads will be broadcast for the first time Sunday. The spots won’t be one-and-done commercials that often characterize Super Bowl advertising, said Dave Kroencke, Plot Twist’s principal and chief operating officer.Because of the audience size, the Super Bowl is still an important place to make a statement, Kroencke said. “It’s definitely still a thing. You get more viewers than any single media buy and there’s intense interest in the ads themselves.
Regional spots sell out quickly, Kroencke said. For H-E-B, the ad will reach people with “zero awareness” for the brand.
South Africa Latest News, South Africa Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Super Bowl 2023: Chiefs holding onto bad memories of loss from their last Super BowlPHOENIX — Winning a Super Bowl is special. Patrick Mahomes knows. He has a ring already.
Read more »
Coming to the Super Bowl: A Message From Dallas’s Café MomentumThe Cowboys won’t be on the field for this Super Bowl but an important part of Dallas will have a presence (via EaterDallas)
Read more »
Dallas’ Coca Cola bottler pitches jobs in musical Super Bowl ad featuring employeesThe spot has some heavy lifting to do, pitching jobs while fitting into the creative demands and expectations of a Super Bowl ad.
Read more »
Travis Kelce already tired of ‘Kelce Bowl’ storyline at Super Bowl: ‘Overplayed’The story of Travis, the Chiefs’ tight end, and his brother Jason, the Eagles’ center, becoming the first pair of brothers to face each other in the Super Bowl is one of, if not the, top storylines…
Read more »
'Kelce Bowl' clash of brothers set to make Super Bowl history'Kelce Bowl' buzz descended on Phoenix as Kansas City Chiefs tight end Travis Kelce and Philadelphia Eagles center Jason Kelce prepare to make history on Sunday when they become the first brothers to play each other in the Super Bowl.
Read more »
Kelce Bowl 2023: Donna Kelce brings cookies for sons at Super Bowl opening nightDonna Kelce brought cookies to Super Bowl opening night.
Read more »