Over the past few years, the ANC has taken its merchandise to the next level, and it has tapped into the latest fashion trends, enticing members of all ages.
Green, gold and black were the colours of the week in the Northern Cape as thousands of supporters showed their love for the ANC.
The merchandise has strengthened the party’s brand. From golf shirts, caps and sandals to sneakers, bucket hats and jumpsuits, party members at the anniversary celebration were dressed to impress.Minkey Sithole, an ANC merchandiser from North West, said she had been in the business for 15 years and, as a staunch member of the party, it was a great way to “expose the brand”.
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