MOUNTAIN VIEW, California - Alphabet’s Google on Tuesday unveiled a lineup of new Pixel smartphones with deeper integrations of its artificial intelligence technology as it races to incorporate AI into its hardware.
FILE PHOTO: A woman stands in front of a Google logo during the inauguration of a new hub in France dedicated to the artificial intelligence sector, at the Google France headquarters in Paris, France, February 15, 2024. REUTERS/Gonzalo Fuentes/File Photo
In June, Apple announced that devices including its latest version of iPhones would get upgrades that include “Apple Intelligence,” a slew of generative AI-powered features within native applications, and an integration with ChatGPT, the chatbot developed by Microsoft-backed OpenAI. Pixel 9, the base 6.3-inch display model, will retail at a starting price of $799, which is $100 more than the previous model. This and the 6.8-inch Pixel 9 Pro XL will begin shipping later in August, a company spokesperson said. The Pixel 9 Pro, which comes with added features like a better camera, and the foldable Pixel 9 Pro Fold will ship in September.Google holds less than 1 per cent market share in global smartphone shipments as of the second quarter of 2024, according to IDC.
Android represents one of several frontlines where Google is battling competitors to embed AI in ways that consumers will use. In May, it debuted a swath of upgrades to core products like its search engine.
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