Liverpool owners are to acquire another football club as part of a multi-club structure
For some time now, Liverpool owners Fenway Sports Group have been open in expressing that they are in growth mode.
Manchester City owners City Football Group have a portfolio of clubs across the globe that numbers 13, while the likes of Red Bull, through ownership of RB Leipzig, Red Bull Salzburg, and others, were the early adopters of the MCO model that has now become so prevalent in football. Prospective Everton owners 777 Partners, should the acquire the Toffees, would have eight clubs in its portfolio.
“My guess would be that they're much more targeted and much more structured, saying ‘Look, we're going to buy a club in Portugal or buy a club in Belgium or Holland that's specifically a feeder for us to develop either both our young players that are coming through our academy and a pipeline for us to bring in foreign talent’.
Gardner believes that at its core, multi-club ownership works best when it is focused on finding and developing talent, something that FSG feels that they have an opportunity to do by casting its net wider into new markets, housing talent, and helping it grow for the ultimate benefit of the club that suits at the top of the tree, in this case Liverpool.
“For Liverpool, it's interesting because Liverpool is pretty much at the top of the food chain. So Liverpool is not developing players to sell the developing players through to help them win the Premier League, to someone in the Champions League. “In my mind, the MCO model is entirely designed to strengthen your squad and make your squad better, to compete better on a global scale.
“There's a very clear way that Liverpool wants to run a football club, both off the pitch and on the pitch, and to come in and buy another club in any market and assume that that club is just going to acclimate and run the things the way you want to do from day one without significant change is very naive. We see that from lots of different ownership groups, and that doesn't necessarily mean that they want to buy a club and have to clean everything out and start from scratch.
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