[Promoted] Four ways non-profits can motivate donors through storytelling
Non-profit organisations must increase engagement efforts, nurture major donors, and find new ways to connect with potential sponsors if they want to survive the current economic climate.
The best way to build this connection is to tell stories that demonstrate the impact you are having on your community. For example, if you run a soup kitchen, you might measure the number of meals served per day, the cost per meal, and the demographics of the people who you are helping. Furthermore, communicating your impact and nurturing relationships through marketing can help ensure your organisation is at the forefront of donors’ minds when they budget for charitable contributions.
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