Adidas has served as the official manufacturer since 2017, and did not pursue an extension to their deal with the...
The NHL has announced that Fanatics will be their official on-ice uniform partner starting in the 2024-25 season, with the deal running for 10 seasons.
“This expansion of our partnership with Fanatics is a reflection of our shared commitment to innovation, performance, and serving our players and fans,” said NHL commissioner Gary Bettman in a statement. “Fanatics is a sports industry market leader and with its proven track-record in e-commerce and retail operations, licensed fan merchandise and performance gear, our players and fans should look forward to what Fanatics will bring to the best uniforms in all of sports.
Fanatics has also been the official outfitter for the MLB, making game uniforms with the Nike logo since 2017. They also do similar work for the NFL, creating jerseys with the Nike logo that are sold online and in-stores.
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