Facebook parent launches AI model to rival OpenAI, Google

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Facebook parent launches AI model to rival OpenAI, Google
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Meta Platforms debuted a new and powerful AI model that chief executive officer Mark Zuckerberg called “state of the art” and said will rival similar offerings from competitors like OpenAI and Alphabet Google.

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It also has generative AI features that can create images on demand through text prompts. A feature called “Imagine Yourself” lets users upload an image of their face, which can then be used to create depictions of them in different scenes and scenarios. Meta in 2023 tried to reign in some of its spending on futuristic technologies and management layers, cutting thousands of jobs in what Zuckerberg dubbed the “year of efficiency.” But Zuckerberg is still willing to spend on the AI arms race.

Zuckerberg hopes the open-access strategy will help make the company’s work the foundation of other successful startups and products, giving Meta greater sway in how the industry moves forward. “Even though it’s open we are designing this also for ourselves,” he explained. Meta is using publicly available user posts from Facebook and Instagram, as well as other “proprietary” data sets that the company has licensed from others, Zuckerberg said, without sharing specifics.

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