Women’s coworking startup The Wing has launched The Guild, a new initiative to support female founders
Even so, The Wing is still one of the fastest growing and most well-funded women-led startups in recent history, raising a total of $117.5 million in just over two years. As such, it is well-positioned to make this new vision a reality. With 12,000 members and counting in 11 coworking spaces in New York, Washington, D.C.
. “We didn’t anticipate this level of growth so quickly,” Kassan says. “The growth was a function of the demand and people really wanting us to bring The Wing into their cities.”... [+]Its leaders growing influence—cofounder and CEO Audrey Gelman made history last fall when she became the first visibility pregnant CEO to appear on the cover of a major business magazine—as well as their seemingly effortless ability to make things happen is, perhaps, a significant part of The Wing’s allure.
“Our business is just one block away from The Wing Williamsburg,” says Corinna Williams, cofounder of eco-friendly modern laundromat Celsious and member of The Guild. “We’ve been following the buildout process and anticipating their opening for the last few months. At the launch party on Valentine’s Day this year, we bumped into Audrey and instantly agreed that we had to collaborate. That night, she connected us via email.
Christina Viviani, cofounder and creative director of lingerie lifestyle brand The Great Eros, was also invited to join The Guild. While she’s managed to secure retail partnerships with Bloomingdale’s and Net-a-Porter on her own, not to mention celebrity clientele including Gwyneth Paltrow, Scarlet Johannson and Zoe Kravitz, she is looking forward to receiving business guidance. “The biggest pain point I face as a founder is isolation,” she says.
Women-owned businesses are a critical part of the U.S. economy. Between 2014 and 2019, the number of women-owned businesses climbed 21% to nearly 13 million and revenues rose 21% to $1.9 trillion, according to American Express’ 2019 State of Women-Owned Business
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