EXCLUSIVE: Nick Knight, the photographer, filmmaker and founder of the pioneering fashion website SHOWstudio, has finally dipped his toes into the metaverse with the launch of the NFT collection ikon-1.
The first project after the ikon-1 launch will be a virtual live fashion shoot that will only be open to NFT holders.
These ikon-1 artworks are the results of more than 40 collaborators handpicked by Knight and Zanaughtti. Some of them specialize in digital fashion creation, such as Tribute Brand, Scarlett Yang, Linxi Zhu and Nusi Quero. After all the digital assets were created, it was the responsibility of digital artist Tom Wandrag, who is a longtime collaborator of ShowStudio, to put the 3D models together and switch all the different digital elements around to create these unique tokens for ikon-1.
“My aim is to make ShowStudio into a virtual space where you can come interact in a meaningful and entertaining way. And this project is the first step toward that,” Knight said. He believes that these NFTs can be considered “iconic editorial mixed-media artworks and access-tokens to the burgeoning Web3 world that ShowStudio is building in public via projects like this.”
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