Voice actors and motion capture performers to strike over AI protections after nearly two years of negotiations
Hollywood’s video game performers voted to go on strike Thursday, throwing part of the entertainment industry into another work stoppage after talks for a new contract with major game studios broke down over artificial intelligence protections.
Sag-Aftra negotiators say gains have been made over wages and job safety in the video game contract, but that the studios will not make a deal over the regulation of generative AI. Without guardrails, game companies could train AI to replicate an actor’s voice, or create a digital replica of their likeness without consent or fair compensation, the union said.
“Enough is enough. When these companies get serious about offering an agreement our members can live – and work – with, we will be here, ready to negotiate,” Drescher said.“Eighteen months of negotiations have shown us that our employers are not interested in fair, reasonable AI protections, but rather flagrant exploitation,” said interactive media agreement negotiating committee chair Sarah Elmaleh.
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