Football fans will be seeing the words 'EA Sports FC' an awful lot over the years to come.
on a meeting at the end of last week where all 20 Premier League clubs were briefed on the deal, which works out at more than £80 million a year over six years. It is also something of a continuation of EA's previous agreements. The deal will see EA remain as what they call the Premier League's 'lead partner', keep all relevant game licences, and see EA Sports FC emblazoned everywhere around coverage and grounds.
The amounts involved, however, have more than doubled the previous deal. This might seem like silly money—and it is—but there's also no denying that the Premier League's ascension over the last decade has left rivals like La Liga in the dust. The effect is so pronounced that many top European teams want to set up aEither way, if you're selling a football game, the Premier League is the league you most want to be associated with.
South Africa Latest News, South Africa Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
EA Sports reportedly close to signing ‘£500m deal’ with Premier League | VGCEA Sports is reportedly close to signing a commercial deal with the Premier League, which could be worth close to £500m.
Read more »
EA Sports is 'closing in' on a £500m deal with the Premier LeagueEA Sports is 'closing in' on a deal with the Premier League. According to Sky News, the deal – thought to be wort…
Read more »
EA Sports FC keeps the Premier League after £488 million post-FIFA dealEA will be able to use the Premier League license in its EA Sports FC games for another six years after forking out £488 million for the rights.
Read more »
Kean, Carver among six Premier League managers who outstayed their welcome...You almost had to admire the brass balls on Steve Kean during his Blackburn reign. John Carver too who, evidently, was not 'the best coach in the Premier League'.
Read more »
How the Premier League ate football\n\t\t\tKeep abreast of significant corporate, financial and political developments around the world.\n\t\t\tStay informed and spot emerging risks and opportunities with independent global reporting, expert\n\t\t\tcommentary and analysis you can trust.\n\t\t
Read more »