The Donki discount chain reverses its decision to replace Donpen, a penguin that wears a Santa hat.
, while others threatened to boycott Donki stores.
Another user launched a poll asking which mascot Donki fans preferred. That attracted more than 33,000 clicks with Donpen winning 93% of the vote. The change also appeared to have blindsided Don Quijote president Naoki Yoshida. He said on Twitter he didn't "understand the situation either" and had asked "relevant departments" for clarification.A few hours later, Mr Yoshida announced that Donpen would remain as the company's mascot.
"We have taken the opinions of many of you very seriously and have discussed them with our board members. As a result, it was decided that 'Donpen' would continue as the official character," he said. The company behind Don Quijote, Pan Pacific International Holdings, also apologised for the incident and said they appreciated fans' support for Donpen.. He enjoys taking "walks at night" and "it's rumoured his appearance changes", the store says.More on this story
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