Donald Trump Is Using Facebook’s Geo-Targeting to Trick Nikki Haley Voters

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Donald Trump Is Using Facebook’s Geo-Targeting to Trick Nikki Haley Voters
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A group supporting Donald Trump’s 2024 campaign used location data to send misleading ads to people who attended Nikki Haley's campaign events, falsely claiming she was supporting Trump’s campaign for reelection.

Data from Google’s political ad database, detailing the metrics and targeting criteria for one of the ads.

Haley, an ex-US ambassador to the United Nations, is the first Republican to officially announce she’s challenging Trump’s bid for the 2024 nomination. “President Trump is my friend. I think he was the right president at the right time,” she said at her event in Iowa Monday. “But as dire of a situation as this is, as much as all the media and everybody wants to talk about the past, we need to leave the status quo in the past. We’ve got work to do. We’ve got to look forward.

The ads first appeared in South Carolina last Thursday, where Haley, the former South Carolina Governor, unveiled her campaign. The ad then followed her and her supporters as she visited New Hampshire and Iowa. A total of 15 ads targeting Haley voters with misinformation were paid for by the Trump Save America Joint Fundraising Committee, which has reported nearly $152 million of campaign contributions so far. According to Google and Facebook, each individual ad cost just hundreds of dollars.

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