A deal? Say no more.
, are also available to stream on Disney Plus soon after their theatrical releases.Is Disney Plus worth it? In an interview within 2019, former Walt Disney Company CEO Bob Iger explained why the company decided to launch Disney Plus. “When I got my job … I saw a world where technology has enabled storytelling to proliferate much more and there is much more consumer choice,” Iger said. “Quality and brands matter more than ever.
Iger, however, has also been critical of Disney Plus, especially after he retired from his role as CEO in 2021. In an interview with CNBC at the time, Iger told the network at the time that he thinks Disney Plus needs to diversify its content more beyond Marvel and Star Wars. “I think [Disney Plus] needs more volume,” he said. “And there probably needs to be more dimensionality, meaning, basically, more programming or more content for more people, different demographics.
He continued, “Well, we’re reaffirming our guidance of 230 to 260 as we gave last December. That’s been our target that continues to be our target and really what’s driving us is what we’ve said, great content. We’ll have more franchise added content on our big franchises added this fiscal year, double what we had in ’21. So that that new content really is what drives it, you know, quarter to quarter because of the pandemic. You know, we have a little gaps here and there in terms of the content.
He also discussed how the release plan also allowed Disney to reach consumers amid the current health crisis at the time. “It certainly makes a lot of sense right now, in a COVID world, to have an option,” he said at the time. “Obviously, theaters aren’t going to be 100 percent back. But it’s nice to know that we’ve got the ability for people who do want to enjoy it in their home — because they don’t quite feel confident in going to a movie theater — that they’ve got that choice.
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