Disney Ad Sales Chief Rita Ferro To Be Feted By Center For Communications In NYC

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Disney Ad Sales Chief Rita Ferro To Be Feted By Center For Communications In NYC
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Rita Ferro, president of ad sales for Disney, will be this fall’s honoree at the Center for Communication’s annual New York luncheon. The event, which draws an A-list media crowd and li…

The event, which draws an A-list media crowd and lively comments from speakers, has featured notables including Ted Turner, David Nevins of Showtime/CBS, Vice Media co-founder Shane Smith, and former New York Mayor Michael Bloomberg. The guest of honor receives the Frank Stanton Award for Excellence in Communication, named for the late CBS president who founded the Center for Communication, a non-profit organization promoting media education and career advancement.

More than two decades ago, Ferro’s Disney tenure began at ESPN International, where she held several exec posts and eventually leading the ESPN International Ad Sales offices in Miami, Argentina, Mexico and Brazil.

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