Creating a profitable concern can be arduous and an emotionally and physically taxing process
President Cyril Ramaphosa says he would like to see entrepreneurship taught in schools to develop a culture of self-employment from an early age.
But what ultimately defines the makings of a true entrepreneur is someone who realises that this road is often a bumpy one without the warning road signs to guide you. Behind the lure of smiling faces and amicable handshakes there are often high levels of anxiety that no-one sees. This is the dark side of entrepreneurship.
What many entrepreneurs don’t admit is just how difficult it is to stay motivated to believe in what they are doing. As the entrepreneur you’re not only the idea generator, you’re required to be hands-on regarding accounting, legal, financial planning and business development. Without mentors and peer support an entrepreneur can easily feel extremely isolated, which can lead to burnout or depression.If businesses are to thrive, more emphasis should be placed on ways to empower entrepreneurs. Mentorship programmes and business coaches are great ways to surround oneself with experts who can offer guidance and support.
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