Hong Kong has launched a campaign to save its nightlife businesses, but the efforts have not been well-received so far, says former journalist Jacky Leung.
People walk underneath rows of Chinese and Hong Kong flags hanging over Temple Street, Hong Kong, China, May 19, 2022. , and daily life seems to be back to normal. However, one thing has changed fundamentally - Hong Kongers spend more time at home after work, and the city’s nightlife is not as vibrant as before.
. However, it has yet to fully recover. One reason is that locals are more willing to shop and dine in locales like Shenzhen and Japan. The desire to travel and experience what they missed during COVID-19 has held back local spending. The night market concept has also reminded the public that the government has refused to issue new hawker licenses since 1972, out of possible obstruction and hygiene issues. The government’s defence is that the shopping habits of Hong Kongers have changed as retail experiences developed.
To echo the government’s initiative, several shopping malls have also extended opening hours, but only a few tenant shops have followed suit. Food and beverage businesses and retailers say slow business, combined with rising manpower costs and the difficulty of hiring up-to-standard staff, have made longer opening hours unsustainable.As locals have argued, resources could be allocated to update Hong Kong’s ageing night markets, instead of building them from scratch.
To save Hong Kong's economy, and lure Hong Kongers and tourists back into the city’s nightlife, short-term promotion is one solution.
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