The original 1999 Coachella lineup was decidedly oriented towards rock acts and full of white men, but today, the premier music festival's lineup is more diverse and international than ever.
The 2023 edition of the massive desert festival is a showcase of global talent, with more than half of the performing artists hailing from outside the United States, including artists from Puerto Rico, South Korea, Belgium and Pakistan.
On Saturday night, the K-pop megastars BLACKPINK put on one of the weekend's buzziest shows -- and made history as the first Asian act to headline the festival -- with tens of thousands of revelers descending on the main stage for a bombastic set of pop bangers preceded by a mesmerizing, drone-powered light show and punctuated by pyrotechnics.
"America's a very large music market, there's a lot of people there," Saeji continued."It's a very, very important tastemaker -- but world cultural flows have shifted.
Sethi was already wildly popular prior to his Coachella performance: his song"Pasoori" was Google's most searched song in 2022 and boasts more than half a billion views on YouTube. "I predict that no matter how much the US music industry may try to continue to try to gatekeep, eventually, we're going to see a situation where we have charting music coming from multiple languages all the time."Also on feature were France's Christine and the Queens, Argentina's Los Fabulosos Cadillacs and Belgium's Angele.
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