Chloe Hayward talks cleansing balms, Pinterest and her £4 hack for the ultimate nude lip

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Chloe Hayward talks cleansing balms, Pinterest and her £4 hack for the ultimate nude lip
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Fashion and home influencer Chloe Hayward chats skincare, make-up and her top tips for influencers.

We love a bit of self-care and all this time at home has really given us an excuse to look after ourselves inside and out. Each week, we'll be asking the celeb lot to share their Sunday self-care routines, because taking care of yourself is more important than ever.

This week it's all about Chloe Hayward, a London-based fashion and home content creator with over 350k followers on Instagram. She is the queen of cosy fits and oversized tailoring and is forever influencing us on how to dress. She's worked with huge brands including Pinterest Schuh and Ted Baker and even launched her own brand, Chloe Hayward Apparel in 2020.

Chloe chats exclusively to heat about her skincare heroes, content process and the best advice she's ever been given...“I used to work in retail and I’ve always had a passion for clothes and putting together outfits. It started as a hobby on the side and I just loved sharing my outfits with other people, because I always received really nice compliments. It was nice knowing that people enjoyed the way I dressed.

"On a self-care day, I will normally try and have a makeup-free day because it’s always good to let your skin breathe and just not worry about having make-up on. I put on my favourite playlist and tidy the flat, or I go out for a walk and get some fresh air and listen to the birds sing.

"Naturally, I do have days where I'm not as motivated or I'm struggling a little bit. So, I either go to Pinterest and get some inspiration. or make sure I take those days slower, and not get frustrated and just try again the next day. But when it comes to my Instagram, I’m very organised with it. I love having a feed planned. I’m a perfectionist. I've tried to be really relaxed, but I just can't do it!”“I’m really trying to focus on drinking more water.

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