So far nine states' high school governing bodies have allowed for athletes to enter into name, image and likeness endorsement deals.
It's starting to become a trend with nine states permitting high school athletes to enter into name, image and likeness endorsement deals like those allowed for college athletes since last July.Arizona Interscholastic Association Executive Director David Hines says no.
"The AIA can resist it but it’s a right of athletes at all levels to be able to partake in this. I’m not saying I'm supporting it but it is definitely coming. I believe it’s the athletes' rights." Rob Yowell, who has two college-age sons currently with NIL deals, represents brands engaged in NIL programs with college athletes, one involving former Arizona high school athletes.
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