The actress launched her new merchandise line with a fun series of food-themed prints
, including apparel, bags, phone cases, pillows, dishes and wall art, in her signature whimsical prints ranging in price from $19.99-$59.99. There’s an adorable food series with hot dogs, ice cream cones and tacos prints, as well as special holiday-themed collections.
The actress has never been an avid painter before launching BergenBags, just dabbled in it from time to time. But thanks to her daughter, contributing editor Chloe Malle, a simple trip to the paint store turned into a whole new business venture. After Malle posted a photo of her custom bag on Instagram, her friends quickly asked for their own designs. “I decorated some of their bags and BergenBags sort of spontaneously gave birth that way,” the actress explains.
Initially, Bergen bought the pens to dabble in decorating glassware. “Basically I was thinking of ruining glasses,” she jokes. “I didn’t really paint before. I sort of learned as I went along. My early efforts are really clumsy, but I’ve done some pretty good ones.”
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