Two companies also teaming up to expand the reach of loyalty programs
Canadian Tire Corp. is rebranding the vast majority of its gas stations under the Petro-Canada banner, and the two companies are teaming up to expand the reach of their loyalty programs under a new partnership.
Canadian Tire’s Triangle Rewards program currently has more than 11-million active members, and the Petro-Points program has more than 3-million active members. Canadian Tire did not provide further information about whether it would also allow Petro-Points members to earn or redeem points at its retail banners.
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