A TikTok “Burn Bra Challenge” to destroy their NIKE sports bras arose after the sportswear giant hired transgender activist Dylan Mulvaney.
“All you real women out there – we are in the fight of all fights,” the woman said to her more than 140,000 followers.
“NIKE, you should be ashamed of yourself. You chose a little boy with no breasts and some junk in his pants to represent real women,” she said, adding, “Nike, I am done with you.” She then challenged other women to “burn your Nike bras … as a way of showing our solidarity and how serious we are that we will be recognized.”
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