The bank replaces long-time, Boston-based sponsor, John Hancock Financial.
“We’re one of their core sponsors, and anything that may come of it, whether it be good press or what we can do collectively, will come out of the partnership,” Michael Chamberlin, the bank’s president of Massachusetts, said in the Boston.com report. “We don’t have to have our name as the frontline; that’s not what we’re about.”
Boston Mayor Michelle Wu said in the statement: “The Boston Marathon is one of the most iconic and beloved events our city holds all year. We as a city are grateful to John Hancock for their many years of support, and look forward to building a new partnership with Bank of America and the Boston Athletic Association to elevate this historic event and welcome more people into our community.”“Together, the B.A.A.
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