B.C. drinkers shift to spirits, away from beer and wine

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B.C. drinkers shift to spirits, away from beer and wine
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Vodka is by far the most purchased product in the spirits category.

British Columbians this spring have shifted away from drinking beer, wine and coolers, in favour of hard alcohol, according to new data from the British Columbia Liquor Distribution Branch

Overall, alcohol buyers in the province spent $932,898,221 before taxes on booze in the three months ended June 30. That is up 3.7 per cent from the same quarter a year ago. The refreshment category that includes ciders, coolers and similar drinks saw the most precipitous declines — both in terms of total dollars spent and volume purchased

Inflation and perhaps a willingness to buy more premium products meant that wine buyers spent that money on less wine. The total volume of wine sales in the province fell by more than 0.4 per cent to 19,140,409 litres, from 19,223,920 litres in the same quarter a year ago.

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