Tesla's entry into the electric pickup segment with its Cybertruck is set to increase the competition.
Customers eager to get their hands on the Tesla Cybertruck breathed a sigh of relief after the company rolled out its first production variant from its Gigafactory in Texas this July. Musk had predicted early that Tesla would host a delivery ceremony for Cybertruck at the end of Q3, which is now just days away.
The carmaker unveiled the vehicle in 2019 with the promise of a 2021 launch. Four years later, it is finally set to hit the market. In the meantime, rivals like GMC, Ford, Chevrolet, and Rivian have caught up with their all-electric pickup offerings in the US market. Tesla has revealed that more than 1.9 million pre-orders have been received by the company for the Cybertruck till now.
Cybertruck will directly rival Rivian's R1T or the R1S, Chevrolet Silverado EV, Ford F-150 Lighting, and GMC Hummer EV.Scaringe voiced his view that the demand for such vehicles is going to rise helping to accommodate more players in the market. "Our success doesn't require someone else's failure and vice-versa, said Scaringe toThe founder of the California-based firm brushed aside the possibility of the new Cybertruck becoming a direct competitor to its own offers.
Welcoming the new entrant to the market, he said that the introduction of such a product is healthy "if we truly want to electrify everything that's produced," and that "it's great to see something that's so different."has managed to capture a huge market share in the segment with its first-mover advantage to achieve encouraging numbers. A total of 23,387 vehicles were made and 20,586 were delivered by the firm in the first half of the current year.
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