Apple stock pops on report it's developing its own equivalent of ChatGPT

The move signals that Apple is taking recent advances in the technology seriously and is considering integrating them into future products.

For the past year, technologists and investors have been enamored of large language models, or LLMs, an AI technology that can return out text or code that looks like a human wrote it.

Apple has an internal foundation for AI called "Ajax" and a small team of engineers have built a chatbot that some call "Apple GPT,". Access to the chatbot is limited within Apple. Some Apple staffers believe the company is aiming for a significant AI announcement next year, according to the report. Aside from LLMs, Apple uses a lot of machine learning in its products, from Siri speech recognition to the ability for the Photos app to detect faces and pets.

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CNBC /  🏆 12. in US

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