Apple’s high-end model dominates global shipments

Omdia News

Apple’s high-end model dominates global shipments
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Despite inflationary pressures, Apple’s iPhone 15 Pro Max is ranked as the most shipped smartphone globally in the first half of 2024.

Apple ’s iPhone 15 Pro Max has topped the rankings as the most shipped smartphone globally in the first half of this year , according to Omdia research.shows the US-based firm shipped a total of 21.8 million units during the period under review, marking the second consecutive year the high-end iPhone Pro Max series claimed the top spot.

“The standard iPhone 15 ranks behind the Pro Max as the second most popular phone of 2024 so far, with 17.8 million shipments, while the iPhone 15 Pro holds the fourth spot with 16.9 million. The iPhone 15 Plus, however, is the least popular model of the series, with only 3.7 million, placing it at 28th globally.launching on 20 September, this trend is expected to continue, with the iPhone 16 Pro Max likely becoming the most popular model.

Priced at $129 , the Galaxy A15 is the most popular low-end smartphone and marks an increase from the Samsung Galaxy A14, which recorded 12.4 million-unit shipments in the first half of 2023, says Omdia. The three-year-old iPhone 13 is the sixth most popular, with 12.5 million units, outperforming the iPhone 14 by 1.4 million shipments, which is ranked ninth, based on Omdia’s report.

Omdia forecasts shipments, which experienced significant growth in the first half of 2024, will decline in the second half of 2024.

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