Apple will restore a developer account for Epic’s Sweden division, letting the games company move ahead with plans for building its own EU app store.
Apple Inc., facing mounting pressure from regulators in the European Union, has reversed a decision to ban
Apple had banned the still-new Epic Games Sweden AB account earlier this month following criticism from Epic chief executive officer Tim Sweeney. Until now, the iPhone maker hasn’t permitted the downloading of apps outside its marketplace — a process known as side loading. Apple typically charges a commission of 15% to 30% on purchases within its App Store.
The DMA went through its first major challenge with Apple banning Epic Games Sweden from competing with the App Store, and the DMA just had its first major victory. Following a swift inquiry by the European Commission, Apple notified the Commission and Epic that it would relent…Epic’s developer account had already been banned by Apple in the US and elsewhere since 2020, when Epic bypassed Apple’s payment system to sell in-app upgrades to users.
After detailing its plans to comply with new EU regulations earlier this year, Apple moved to mend fences by granting Epic’s Sweden division a developer account in the EU.
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