Private equity shareholders of Primedia Group are considering strategic options for their stakes in the South Africa broadcaster, according to people with knowledge of the matter.
The company, owned by EPE Capital Partners Ltd., FirstRand Ltd., Old Mutual Ltd. and the Mineworkers Investment Trust, has turned around under Chief Executive Officer Jonathan Procter, helping boost its valuation, said the people who asked not to be identified because the talks are private.
France’s Canal+ is in the process of acquiring South African broadcaster MultiChoice Group Ltd., in a deal that values the company at R55 billion . Primedia “attracts interest from international and local investors from time to time,” the company said in an emailed response to queries.
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