.AGMacDougall: CTV needs a better explanation than a Clairol clash, by the_lineca
You would think operating in a world of spin would make news organizations the masters of it. Or at least familiar with its uses and utility. But you would be wrong. Horribly wrong.anchor Lisa LaFlamme. Given they’ve had months to plan it, CTV PR has handled LaFlamme’s sacking as well as the Catholic church handles the kiddie-fiddling brief. Even Justin Trudeau could teach this gang a few things about surviving scandal.
Here’s what we do know. For years, the news business has suffered a tremendous period of change. Revenues have been hammered and newsrooms are getting smaller. TV newsrooms are no exception, certainly not CTV’s . What’s more, appointment viewing is on its way out and on-demand and real-time viewing is in. And while the ratings forappear to be holding steady, they haven’t grown appreciably during LaFlamme’s tenure, despite the population of the country increasing by a few million people.
“Michael has been a dynamic presence at CTV, leading the growth and digital transformation of CTV News Toronto, CP24 and BNN Bloomberg. As audiences want to consume news on different devices, wherever they are, Michael has been instrumental in developing our multi-platform approach, paving the way for the future of news in Canada.”
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