The latest iteration of Amazon's Alexa voice assistant could sound eerily familiar.
The company announced on Wednesday during its annual re:MARS conference, which focuses on artificial intelligence innovation, that it's working on an update to its Alexa system that would allow the technology to mimic any voice, even a deceased family member.In a video shown on stage, Amazon demonstrated how, instead of Alexa's signature voice reading a story to a young boy, it was his grandmother's voice.
More recently, actor Val Kilmer, who lost his voice to throat cancer, partnered with startup Sonantic to create an AI-driven speaking voice for him in the new"Top Gun: Maverick" film. The company used archival audio footage of Kilmer to teach an algorithm how to speak like the actor, according to Variety.Adam Wright, a senior analyst at IDC Research, said he sees the value in Amazon's effort.
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