The company said about 23% of first-time Airbnb guests book a low-rated home.
The Airbnb logo is seen on a little mini pyramid under the glass Pyramid of the Louvre museum in Paris, France, March 12, 2019.Airbnb on Wednesday announced new upgrades to its booking platform to make it more competitive with hotels, such as revamping its ratings and reviews pages and highlighting “guest favourites,” or homes with a near-perfect rating.
“Airbnb is pretty big. For as big as we are, almost 10 times as many people stay in hotels,” Airbnb CEO Brian Chesky told Reuters in an interview. The company launched “guest favourites” a collection of 2 million of its 7 million homes that are “most loved” based on reviews and reliability and are rated above 4.9 stars on average.
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