Using Technology to Solve Real Problems and Encourage Innovation -... allafrica: Africa
Africa’s youth are digital natives, data hungry and eager to innovate - Qualcomm's Elizabeth Migwalla.When Elizabeth Migwalla chose electrical engineering as her major at Nairobi University in the mid-1970s, “women didn't do that,” she recalled in a recent interview. After more than three decades in the telecommunications field, she is currently the top executive in Africa at Qualcomm, a leading technology company that has launched a major expansion across Africa.
“I have done everything that you can do in engineering from climbing poles and connecting wires,” she recalled, speaking from her office in South Africa. To prepare the continent for adapting new technology involved aggressive messaging. “We had to convince governments and operating partners we're gonna need a set of spectrum - and that wasn’t easy,” she recalled. People were “happily doing SMS – and making money”
“The programs that make up this platform will ultimately help African companies service markets throughout the continent and realize their global ambitions, further accelerating the growth of Africa’s creation economy,” Migwalla said in theMigwalla sees growing opportunities across Africa. “This region has been a good adopter, moving from 2G to 3G to 4G and now 5G.” With everyone getting digitally connected, new approaches are required.
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